Speaking To The Next Generation of Designers at Flagler Palm Coast High School

Posted By gotomarketsolutions / Public Speaking / Flagler Palm Coast High School, Go To Market Solutions, Public Speaking / No Comments

I had the pleasure of speaking to the students of the Digital Design and Advanced Placement 2D Design at Flagler Palm Coast High School.

It was such an amazing experience to see their work and learn about their various creative styles. It was truly an inspirational lecture.

Here were the topics we discussed, I cannot wait to see some of these talented artists turning their passion into their career.

1. Artist vs Designer
2. Form vs Function
3. What a Logo/Brand Should Evoke
4. Customer Journey and How it Relates to Brand Strategy
• Awareness
• Consideration
• Purchase
• Retention Advocacy
5. Consumerism – What this means to a Designer
6. Positions on a Design/Production Team
7. Prepare Yourself for the Industry
• Persona
• Specialty
• Contacts
• Long-Term Goal